Leadership

Headshot of Executive Chairman
Jason Vedadi
Executive Chairman

Jason Vedadi is the Executive Chairman of Harvest. Jason co-operates the company and leads Harvest’s strategic development and expansion, including key revenue initiatives, cultivation, manufacturing, finance, M&A and strategic partnerships. Jason works closely with the co-leadership team to oversee the operational strategy and economic growth of Harvest. Since joining the company in 2016, Jason’s vision has been instrumental to Harvest’s expansion and financial success, building a multi-billion-dollar revenue model and taking...

Headshot of CEO
Steve White
CEO

Steve White is the Chief Executive Officer of Harvest. Steve founded the company in 2011 with an understanding that while cannabis can improve lives, there was a lack of trusted and high-quality companies to offer patients access. With that market potential in mind, Steve embarked on a mission to build the largest and most trusted cannabis company in the country. As the company’s face and leader, Steve brings a passion and dedication for driving change for the better with his employees and within the industry while also focusi...

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John Cochran
Chief Operating Officer

As COO at Harvest, John is responsible for the company’s day-to-day operations. In this capacity, he applies years of leadership experience to building and refining the best team, processes and products in the industry, overseeing the implementation of policies and procedures developed in consultation with industry regulations, guidelines and standards. John has decades of experience driving revenue, profitability and value at large and well-known multinational brands, including Hollandia Produce, the leading hydroponic farmer, ...

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Nicole Smith
Senior VP of Manufacturing

Nicole Smith joined Harvest in 2018 following its acquisition of CBx Enterprises. She brings years of experience with cannabis marketing, science and product development to her role as Senior Vice President of Product Innovation. As CEO of CBx Enterprises, Nicole managed the successful growth then acquisition of the company and its affiliated brands, including CBx Sciences and Evolab, maker of the best-selling CO2 vape in Colorado. During her 20+ years as an entrepreneur, Nicole has produced solutions for hundreds of companies ...

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Nicole Stanton
Vice President & General Counsel

Nicole is currently Vice President & General Counsel for Harvest overseeing the company’s growing legal division and leading efforts to develop ethical best practices to position Harvest as the foremost vertically integrated cannabis company. In her role, Nicole navigates state regulations and provides counsel on national cannabis legality and policy approaches. Prior to her role at Harvest, Nicole held the position of managing partner in the Phoenix office of Quarles & Brady while simultaneously serving as the firm’s assistant...

Headshot of Chief Financial Officer
Leo Jaschke
Chief Financial Officer

Leo serves as Harvest’s Chief Financial Officer since 2018 and has built his 20+ year career leading accounting, finance and treasury functions for national footprint companies such as Celestial Seasonings. As a certified management account, Leo also served as the CFO for a private equity firm where he promoted growth and profitability of a portfolio of companies through organic expansion and mergers and acquisitions. Leo has helped raise nearly $100 million in equity and led over $300 million of debt financings.

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Siobahn Carragher
Head of Human Resources

Siobahn is Head of Human Resources for Harvest and oversees the talent development, benefits, training and recruiting function for nearly 1500 employees across the U.S. She brings over 15 years’ of talent management experience having worked across the healthcare and cannabis industries focusing on multistate employment law and compliance. Siobahn has extensive experience in the highly regulated healthcare industry, previously serving as HR Manager at Hamilton Prosthetic and Orthotic Centers and for Pongratz Orthotics and Prosth...